Selling For Non-Sellers
Break through your own doubts and learn the fundamentals of getting the deal.
Course Curriculum
Chapter 1
Chapter 1: Seek, Inspire, and Inform; Don't Sell
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Lesson 1: Align With a Higher Purpose -
Lesson 2: Understand It's a Numbers Game
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Lesson 3: Your Job Is to Make the Sponsor's Job Easy
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Lesson 4: Your Pitch
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Chapter 1: Cheat Sheet
Lesson 1: Align With a Higher Purpose 
Chapter 1: Cheat Sheet 4 lessons, 4 Videos + 1 PDF Downloadable Worksheet + Quiz
Chapter 2
Chapter 2: Tactics
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Lesson 1: Prospecting
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Lesson 2: Approaching
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Lesson 3: Closing
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Closing: Cheat Sheet
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Lesson 4: Building Experiences
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Building Experiences: Cheat Sheet
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Chapter 2: Cheat Sheet
4 lessons, 4 Videos + 3 PDF Downloadable Worksheets + Quiz
Chapter 3
Chapter 3: Sponsorships
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Lesson 1: Supporting Sponsorships
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Lesson 2: Building on the Relationship
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Lesson 3: Staying Connected
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(PDF) Example of a Post-Mortem report for a Digital Campaign
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Chapter 3: Cheat Sheet
3 lessons, 3 Videos + 2 PDF Downloadable Worksheets + Quiz
Chapter 4
Chapter 4 : The Art of Negotiating
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Lesson 1: Knowing When to Say No
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Lesson 2: Getting Creative About How You Get the Deal!
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Lesson 3: Know Your Bottom Line
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Lesson 4: Customer Types
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Lesson 5: Packaging & Value
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Lesson 6: Digital Advertising
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Chapter 4: Cheat Sheet
6 lessons, 6 Videos + 1 PDF Downloadable Worksheet + Quiz
Chapter 5
Chapter 5: Is it Really Sales After All?
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Lesson 1: Getting the Next Sale!
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Lesson 2: Selling Through Your Own Story
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Chapter 5: Cheat Sheet
2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz
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