Mastering The Social Media Mindset

Elisa Camahort Page - Founder, Author, Community Builder,

With billions of active users on social media platforms, a strong social media strategy can make the difference between your brand thriving or drowning in the noise.

This Mastering the Social Media Mindset course is designed to help individuals, entrepreneurs and businesses develop social media strategies, increase brand awareness and effectively manage online communities.

This course combines practical lessons with real-world insights to help you confidently plan, execute and measure your social media campaigns. Join thousands of learners who have transformed their social media branding strategy with Elisa’s proven methods.

Elisa Camahort Page is a digital media pioneer and co-founder of BlogHer, one of the largest platforms for women in media. With years of experience in community building, brand strategy and social media leadership, she has helped thousands of organizations master their digital engagement.

$47.00

Overview

What you’ll learn?

  • Key insights on how to authentically connect, share and engage on today’s most popular social media platforms.
  • Proven strategies for developing a social media authority that builds brand awareness and leads to measurable growth.
  • Practical tips and real-world examples on how to safely scale your presence across multiple platforms.
  • Brand management and social media branding strategy to strengthen your digital identity.
  • Practical advice on building and managing an online community that drives loyalty and engagement.
  • Valuable insights into using tools and templates to save time and manage multiple platforms effectively.
  • A step-by-step breakdown of social media basics and best practices that every business and professional should follow.
  • Techniques for measuring performance, tracking analytics and refining your social media management strategy for better ROI.
  • Actionable tutorials designed to help you master social media and apply strategies immediately.

Who Should Enroll in this Course?

This social media training program is recommended for:

  1. Entrepreneurs and startups looking for a social media branding strategy to grow their business presence.
  2. Marketers and professionals who want to master strategic social media planning to achieve measurable results.
  3. Businesses looking to improve their social media management and reach new audiences.
  4. Individuals who want to learn social media and build a personal brand that stands out.

This course provides the tools and knowledge to successfully master social media marketing.

Course Curriculum

Chapter 1

Chapter 1: Authenticity

+
  • Introduction: Elisa Camahort Page

  • Lesson 1: Tips on How to Be Authentic on Social Media

  • Lesson 2: Don’t Be Too Perfect

  • Lesson 3: Cheat Sheet: Social Media Tips - Downloadable PDF

-

3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 2

Chapter 2: Responsiveness

+
  • Lesson 1: Building Community

  • Lesson 2: Cheat Sheet: Have a Conversation - Downloadable PDF

-

1 lesson, 1 Video + 1 PDF Downloadable Worksheet + Quiz

Chapter 3

Chapter 3: The Ethos of Reciprocity

+
  • Lesson 1: Building Audience – with Link Love

  • Lesson 2: Tips and Examples to Scale on Twitter and Facebook

  • Lesson 3: Cheat Sheet: Respond - Downloadable PDF

-

3 lessons, 2 Videos + 0 PDF Downloadable Worksheets + Quiz

Chapter 4

Chapter 4: Joining Conversations, Not Interrupting Them

+
  • Lesson 1: Brands & Products Relating to Friends and Family

  • Lesson 2: Manners on Public Platforms

  • Lesson 3: Cheat Sheet: Be Part of the Conversation - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 5

Chapter 5: Allocate Your Time Wisely!

+
  • Lesson 1: Managing Your Time on Social Media

  • Lessons 2: Tools for Time Management

  • Lesson 3: Cheat Sheet: Time Management - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 6

Chapter 6: On Twitter

+
  • Lesson 1: Real Time Engagement Tool

  • Lesson 2: Audience Engagement

  • Lesson 3: Being Relevant & A Source

  • Lesson 4: Cheat Sheet: Twitter - Downloadable PDF

-

3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 7

Chapter 7: On Facebook

+
  • Lesson 1: Identity Based Network

  • Lesson 2: Transactional Engagement & Building Community

  • Lesson 3: Talking To Fans

  • Lesson 4: Cheat Sheet: Facebook - Downloadable PDF

-

3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 8

Chapter 8: On Instagram

+
  • Lesson 1: Interest-Based Network

  • Lesson 2: Hashtags

  • Lesson 3: Examples to Build Community

  • Lesson 4: Cheat Sheet: Instagram - Downloadable PDF

-

3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 9

Chapter 9: On Pinterest

+
  • Lesson 1: Use for Traffic Versus Community

  • Lesson 2: Using for Commerce

  • Lesson 3: Cheat Sheet: Pinterest - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 10

Chapter 10: On Snapchat

+
  • Lesson 1: Reaching GenZ

  • Lesson 2: “It’s Complicated”

  • Lesson 3: Cheat Sheet: Snapchat - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 11

Chapter 11: On LinkedIn

+
  • Lesson 1: B2B & Content

  • Lesson 2: Building Audience – Accepting Requests

  • Lesson 3: Cheat Sheet: LinkedIn - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 12

Chapter 12: You Are the Master of Your Social Media Universe!

+
  • Lesson 1: You Are in Control

  • Lesson 2: Social Media is Part of Life – Making Choices

  • Lesson 3: Cheat Sheet: Summary - Downloadable PDF

-

2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

What Makes This Course Stand Out?

  • Expert guidance: Learn directly from Elisa Camahort Page, a pioneer in the field of social media brand management and community building, who shares proven insights and best practices for social media success.
  • Comprehensive Content: This course covers everything from social media basics to advanced social media strategic planning, ensuring you have the complete toolkit for building and scaling your online presence.
  • Practical, Actionable Training: Each module includes hands-on exercises and clear steps so you can immediately apply your social media development skills to real-world cases.
  • Flexible Online Learning: you can access the course anytime, anywhere, 100% self-paced with lifetime access included in your subscription.
  • Affordable Investment: for only $47.00, you will gain the skills about how to master social media marketing, increase your brand awareness and improve your online presence.

Why Learn Social Media?

Social media is the foundation of modern brand management. Whether you’re a startup, an entrepreneur or a large corporation, gaining real, hands-on experience with social platforms can:

  • Build brand awareness and credibility in competitive markets
  • Connect directly with customers and encourage authentic engagement
  • Increase website traffic, leads and conversions through targeted campaigns
  • Strengthen customer loyalty and relationships by creating a community
  • Stay competitive with evolving platforms, trends and best practices.
  • With billions of users across all channels, mastering social media is one of the most important skills for professionals and businesses today.

Benefits You’ll Get from This Social Media Course

  • Learn how to master social media with actionable strategies
  • Create a social media branding strategy tailored to your goals
  • Increase engagement, followers and brand awareness
  • Gain confidence in using multiple social media platforms
  • Develop skills that can be applied to careers in marketing, communications and brand management
Enterprise Plans
Specialised L&D programs promoting DE&I & much more

We offer a wide range of courses designed to enhance the skills of your workforce. Let's have a conversation to discuss how genconnectU can help upskill your employees.

Enterprise Plans Image
Included
  • Access to 150+ courses
  • Engagement Insights
  • Certification
  • Easy to consume content
  • Community Engagement

Interested in us for your business?

genconnectu offers a range of packages and options
for enterprise customers.