Boost Your Revenue With Customer Retention

Overview

What You’ll Learn

“Boost Your Revenue with Retention Strategies” is an engaging video course featuring Melinda Emerson, which explores the many facets of customer retention. The course is designed with interactive components to reinforce learning and ensure you fully grasp each concept. 

By participating in this Customer Retention Training course, you can expect to achieve the following learning outcomes:

• Build smarter customer retention aspects to measure your revenue goals.
• Calculate and increase Customer Lifetime Value (CLV) with simple, actionable frameworks.
• Spot the key factors that increase customer loyalty and long-term engagement.
• Design and roll out customer retention programs like loyalty rewards and referral systems that actually work.
• Master communication that keeps customers engaged from email and SMS to content, events, and community.
• Use feedback tools (NPS, CSAT, VoC) to understand what customers really want and act on it fast.
• Deliver personalized service and experiences that reduce churn and increase satisfaction.
• Launch win-back, cross-sell, and upsell campaigns that increase repeat purchases.
• Leverage CRM tools and automation to scale customer engagement and track retention performance.
• Turn happy customers into brand advocates who share, recommend, and promote your business organically.

Why Learn With Melinda Emerson?

When it comes to customer retention, you want to learn from someone who has actually helped businesses grow, not just teach you theory. That’s why this course is better suited for you.

Melinda Emerson also known as the “SmallBizLady”, is a nationally recognized America’s #1 Small Business Expert and bestselling author, speaker, and consultant recognized by Forbes as a top small business influencer. Her expertise in small business growth ensures that this customer retention training course is not only theoretical but also practical and results-driven.

Melinda is a founder and president of Quintessence Group, an award-winning marketing consulting firm based in Philadelphia, PA, serving Fortune 500 brands who target small businesses.

Skills You’ll Gain

Completing this Customer Retention Training will give you practical, job-ready skills:

• User Feedback & Customer Analysis
• Customer Engagement & Experience Improvement
• Service Improvement & Personalized Service
• Customer Relationship Management (CRM)
• Marketing Strategies for Customer Retention