Betsy Lack

Head of Global Brand Strategy, Snapchat Inc.

About This Expert

Betsy Kenny Lack has been Head of Global Brand Strategy at Snap Inc. since 2016. Before joining Snap Inc, Ms. Lack was a Contributing Editor at Vanity Fair, overseeing the magazine’s Silicon Valley and technology coverage, and created and ran the New Establishment Summit series. Prior to that, she served as a philanthropic and public policy adviser to individuals and companies.

Ms. Lack serves on the Board of Directors of Lincoln Center Theater, the Walden Woods Project, and the Riverdale Country School. She is also a Life Trustee of WNET, the organization that oversees public television stations in the New York metropolitan area. She received her Bachelor of Arts degree from Princeton University in New Jersey.

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