Lessons in Enlightened Leadership

This course will help you become a more powerful, productive and overall happier leader by learning and implementing an enlightened leadership mindset. In turn, you will deliver better value to the people whom your business serves. This course also talks about women leadership, qualities in a leader, lessons you can learn from Facebook’s culture and important lessons Carolyn has learned throughout her career from working at some of the largest media and technology companies in the world.

Buy $97.00

What is leadership?

How can you infuse enlightenment into your daily work practice to increase profitability and positive outcomes? Why are empathy, vulnerability, authenticity and intellectual curiosity important skills to infuse into your work and home life? Vice President of Global Marketing Solutions at Facebook, Carolyn Everson, shares how she uses enlightened leadership to shape and motivate her winning global marketing team.

This course will help you become a more powerful, productive and overall happier leader by learning and implementing an enlightened leadership mindset. In turn, you will deliver better value to the people whom your business serves. This course also talks about women leadership, qualities in a leader, lessons you can learn from Facebook’s culture and important lessons Carolyn has learned throughout her career from working at some of the largest media and technology companies in the world.

What am I going to get from this course?

  • Discover and fine-tune the most important qualities you need to practice as a leader
  • Learn how to build incredible teams
  • Gain tools to use in writing a yearly vision and how to really implement them
  • How to seek and lean into career paths and opportunities
  • Explore ways to find mentors, sponsors and “personal board members”
  • Watch how to become a better “salesperson” through seeing intentions

Course Curriculum

Chapter 1

Chapter 1: Enlightened Leadership - A Win-Win

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  • Video Introduction: Lessons in Enlightened Leadership with Carolyn Everson
  • Video Lesson 2: Authenticity
  • Video Lesson 3: Vulnerability
  • Video Lesson 4: Ways to Lead and to Be Vulnerable
  • Video Lesson 5: Generosity of Time
  • PDF Downloadable Worksheet (PDF)
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5 lessons, 5 Videos + 1 PDF Downloadable Worksheet

Chapter 2

Chapter 2: Replacing Fear with Confidence

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  • Video Lesson 1: A Lesson in Overcoming Fear
  • Video Lesson 2: Empowerment and Training Your Inner Voice
  • Video Lesson 3: Hire People Better Than You to Scale!
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet

Chapter 3

Chapter 3: It All Starts With Vision

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  • Video Lesson 1: The Power of and Tips for Vision Writing
  • PDF Lesson 2: Fast Forward Vision Exercise (Downloadable - PDF)
  • Video Lesson 3: Reputation Is Like a Snowball
  • Video Lesson 4: Introspection
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 2 PDF Downloadable Worksheets

Chapter 4

Chapter 4: Career Paths and Opportunity

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  • Video Lesson 1: Is Your Career on a Jungle Gym or a Ladder Path?
  • Video Lesson 2: Balancing Loyalty and Opportunity
  • PDF Downloadable Worksheet (PDF)
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2 lessons, 2 Videos + 1 PDF Downloadable Worksheet

Chapter 5

Chapter 5: Facebook Culture: Own Your Company

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  • Video Lesson 1: Jumping on the Facebook Rocketship
  • Video Lesson 2: Ownership of the Facebook Culture
  • Video Lesson 3: The WHY of Company Versus the WHAT
  • Video Lesson 4: Balancing Speed and Sensibility
  • PDF Downloadable Worksheet (PDF)
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4 lessons, 4 Videos + 1 PDF Downloadable Worksheet

Chapter 6

Chapter 6: Lead With Transparency

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  • Video Lesson 1: Be Open
  • Video Lesson 2: The FUEL Secret Sauce at Facebook - Be the Extraordinary Version of Yourself!
  • Multimedia Lesson 3: Facebook’s Carolyn Everson on Connecting at Scale (Article published in strategy+business)
  • Multimedia Lesson 4: Carolyn Everson is the charmer behind Facebook's ad offensive (Article published in Campaign)
  • PDF Downloadable Worksheet (PDF)
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4 lessons, 2 Videos + 1 PDF Downloadable Worksheet

Chapter 7

Chapter 7: The Critical Value of Customer Feedback

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  • Video Lesson 1: The Value of Customer Feedback
  • Video Lesson 2: The Critical Pivot to Becoming a Mobile First Company
  • Video Lesson 3: Visual Communications, Video & Messaging
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet

Chapter 8

Chapter 8: Building a Winning Team

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  • Video Lesson 1: Ingredients of Building a Winning & Global Team
  • Video Lesson 2: Valuable Components of Off-Site Meetings
  • Video Lesson 3: The Importance of Diversity
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet

Chapter 9

Chapter 9: An Authentic Approach to "Sales"

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  • Video Lesson 1: Be an Advisor, Not a Salesperson
  • Video Lesson 2: Essential Qualities of a Good "Trusted Advisor"
  • Video Lesson 3: Setting Intentions
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet

Chapter 10

Chapter 10: Seeking Advice, Mentorship & Sponsorship as a Woman

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  • Video Lesson 1: Building Your Personal Board of Directors
  • Video Lesson 2: Finding Your Mentors, Sponsors and Personal Board
  • Video Lesson 3: A Great Time to Be a Woman in Tech
  • PDF Downloadable Worksheet (PDF)
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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet

Chapter 11

Chapter 11: The Roots of Enlightened Leadership

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  • Video Lesson 1: Generosity as a Business Practice
  • Video Lesson 2: Our Attitude Is Gratitude
  • PDF Downloadable Worksheet (PDF)
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2 lessons, 2 Videos + 1 PDF Downloadable Worksheet

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