Golden Nuggets to Curate Your Path In Advertising, Marketing and Life

Kathy Ring - CEO, Starcom USA

In this course you will explore and expand a career in advertising and marketing to help design your personal career path. Whether you want to start a career in advertising and marketing or you are already working in the industry, Kathy will share insights on how to uncover your strengths that add value to your work.

$87.00

Overview

As CEO of Starcom USA, Kathy Ring is responsible for driving a next-generation media agency focused on the convergence of media, technology and creativity—enabling the design of unique human experiences in the one-to-one era of marketing, at scale. Kathy is a true testament to Starcom’s heritage of developing top talent within the industry and is known for her gift of developing team members and her passion for cultivating a strong corporate culture. What will I get from this course? In this course you will explore and expand a career in advertising and marketing to help design your personal career path. Whether you want to start a career in advertising and marketing or you are already working in the industry, Kathy will share insights on how to uncover your strengths that add value to your work. Kathy’s leadership and valuable advice will lead you to dig deep and reveal your greatest passions. You will discover your strengths and learn how you collaborate with and inspire those around you. These lessons will encourage you to embrace your creativity and leave your unique mark for future generations.

Course Curriculum

Chapter 1

Chapter 1: The Intentional Path

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  • Lesson 1: The “Why” of Advertising

  • Lesson 2: My Mentors & Influencers

  • Lesson 3: Personal Tools & Tenets to Live By

  • Lesson 4: Empathy and Strength Go Hand in Hand

  • Lesson 5: Worksheet - Downloadable PDF

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4 lessons, 4 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 2

Chapter 2: Early Beginnings

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  • Lesson 1: Choices That Form Your Path

  • Lesson 2: Learning to Think and Experience

  • Lesson 3: Curate Your Path

  • Lesson 4: Worksheet - Downloadable PDF

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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 3

Chapter 3: A Career in Advertising and Marketing

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  • Lesson 1: Getting Hired

  • Lesson 2: Teamwork & Standing Out

  • Lesson 3: Finding a Culture That’s Right for You

  • Lesson 4: When Is It Time to Move to a New Position?

  • Lesson 5: Big, Midsize and Smaller Agencies

  • Lesson 6: Entrepreneurship Within a Large Company

  • Lesson 7: Worksheet - Downloadable PDF

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6 lessons, 6 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 4

Chapter 4: Creativity and Insights

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  • Lesson 2: Insight Drives Creativity

  • Lesson 3: Adaptability & Data Drive Everything

  • Lesson 4: The Value of Relationships and Partnerships

  • Lesson 5: The Magic of Chicago & Media

  • Lesson 6: Worksheet - Downloadable PDF

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5 lessons, 5 Videos + 0 PDF Downloadable Worksheets + Quiz

Chapter 5

Chapter 5: Advancing Women, Employees and Community

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  • Lesson 1: Equality: See It and Believe It at Starcom

  • Lesson 2: Moving Careers Forward

  • Lesson 3: Social Good in Marketing Today

  • Lesson 4: Starcom Serves - Giving Back

  • Lesson 5: Worksheet - Downloadable PDF

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4 lessons, 4 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 6

Chapter 6: Fun Insights & Personal Life

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  • Lesson 1: Hobbies to Help You Unwind

  • Lesson 2: Partnerships That Matter

  • Lesson 3: Worksheet - Downloadable PDF

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2 lessons, 2 Videos + 1 PDF Downloadable Worksheet + Quiz

Chapter 7

Chapter 7: Fear & Success for This Millennial Generation

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  • Lesson 1: Hard Work

  • Lesson 2: Humor and Pace Yourself

  • Lesson 3: The Millennials Will Kill It!

  • Lesson 4: Worksheet - Downloadable PDF

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3 lessons, 3 Videos + 1 PDF Downloadable Worksheet + Quiz

Taught by Kathy Ring

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